PMAI PM Playbook

Templates

Seven core PM artifacts plus three optional templates for build handoff, review, and prompt change control. Copy what you need.

Core artifacts

7 templates
Template

AI opportunity brief

Use this before committing any engineering time. Kill bad ideas here, not after a prototype.

Template

AI product requirements document

Use this to define what you're building, how the AI behaves, and what "good" looks like. The AI job statement is the most important line in this document.

Template

AI eval plan

Use this to define what "good" means before you build. If you can't write this, you're not ready to build.

Template

Human review workflow

Use this to define when humans review AI output. Fill this out before building any UI. If you skip this, you'll end up with a "just ship it and see" approach to AI autonomy.

Template

Launch gate checklist

Use this to decide if the product can enter or advance beyond each release stage. Three gates: pilot entry, limited production entry, and scale-up entry. Do not skip gates.

Template

AI observability plan

Use this to define what you monitor after launch. Set this up before shipping, not after the first incident.

Template

AI cost model

Use this to make unit economics visible before launch. Update it monthly after launch. If you can't fill this out, you don't understand your product's economics.

Optional templates

3 templates
Optional

AI build brief

Use this to turn PM intent into engineering-ready work. Compatible with the GRIT framework for AI-assisted engineering delivery.

Optional

AI PM 5-minute review gate

Use this in roadmap, design, engineering, legal/security, or launch syncs. It is a fast blocker check, not a full artifact review. If any hard-blocker answer is "no," the decision is hold or do not launch.

Optional

Prompt change record

Use this before changing a production prompt, system instruction, judge prompt, tool instruction, or retrieval instruction. A prompt change is a product change.